Our Mission & Vision
Bold in Business. Bold in fashion. Bold in Culture. Those three sectors describe what our platform is all about. We uplift, promote, and support Black millennial women of color who are (1) about their business—meaning they may be entrepreneurs, top executives in their careers, or high achieving within their academics. (2) These women are also fashionistas when it comes to expressing their style. They dress to impress in and outside of the office. (3) And finally, these women are bold in culture—meaning that they love to travel and explore new cultures beyond their own and they also have a healthy balance when it comes to love, work, and family.
We were launched in 2010 under the name Urban Centric and geared as an online media site for our youth. We wanted to give the younger generation positive role models to look up to so that they can see that they are able to achieve anything that they put their minds too.
In 2012, we changed our name to Sophisticated Urban Minds; however, shortly after in 2013 we took a break and ended Sophisticated Urban Minds due to a number of factors, but the main one being that over the years the content of our articles were not geared for the youth, but more so for an elite, mature and older crowd. After our break, things were revamped to combine our media services and PR services under one umbrella, SOPHISTICATED RELATIONS.