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The Canadian Brand to Watch During New York Fashion Week

FASHION

The Canadian Brand to Watch During New York Fashion Week

Canadian designer Hayley Elsaesser, readies her eponymous brand for its New York Fashion Week debut of the Fall/Winter 2017 collection. The partnership between Hayley Elsaesser and Hasbro is a sartorial interpretation of ‘My Little Pony’ as a high fashion streetwear collection, perfect for New York City as its backdrop. Showing looks for both men and women, The Hayley Elsaesser collection is renowned for its prints and colors, while reinforcing positive body image, creativity and unapologetic individuality.

Using bright hues, contrasting patterns, and visual imagery in classic, wearable silhouettes, the Hayley Elsaesser show is one that is sure to astound. The fresh and timeless wardrobe staples of Hayley Elsaesser allow customers to stand out in a crowd and express themselves through her clothing. Hayley’s designs are a tongue-in-cheek rebellion against the status quo. Whether you are street-style obsessed, or a runway fashion maven, this brand is inclusive, to all shapes, sizes and walks of life. Truly committed to her brand values and clientele, Hayley will host an open casting call, much like her Toronto show, for the fall/winter17 presentation to source women and men of all colors, ages and proportions to represent the collection in its NYFW advent.

On Wednesday, February 8, 2017, Hayley Elsaesser will show her My Little Pony inspired collection at Milk Studios at 5pm sharp. In conjunction with Hasbro, the creators of My Little Pony, Hayley has tapped cosmetic powerhouse MAC Cosmetics as an official show sponsor, with glam directed by acclaimed Key Makeup Artist, Melissa Gibson. To round out the show’s creative partnerships, beauty “It” girl and Lead Hair Stylist Mischa G., will guide the Bumble and bumble team to create newsworthy coifs and fanciful tresses and heritage brand Timberland will sponsor the footwear to insure each model step is stylish and strong. Loved, worn and coveted by celebrities such as Miley Cyrus, Katy Perry, Kat Von D and model Winnie Harlow, this label has been hailed as the New York Fashion Week designer to watch.

Show requests and RSVPs should be sent to hayleyelsaesser@suitepublicrelations.com, while designer interview requests may be sent to Janelle@suitepublicreations.com.


Hayley Elsaesser is a Toronto based designer and creative director of her eponymous label. Her pieces offer a bold, fresh take on clean and timeless wardrobe staples and allow her customers to stand out in a crowd and express themselves through clothing. For more information, visit www.hayleyelsaesser.com.

Suite PR is a full service marketing, branding, and public relations firm based in New York City. Established in 2005, Suite PR serves as a boutique agency that specializes in fashion, beauty and lifestyle. For more information about Suite PR, visit www.suitepublicrelations.com.

WEDNESDAY, FEBRUARY 8th

5 p.m. -6 p.m.

MILK STUDIOS – THE LOFT

450 W 15TH STREET, NYC 10011

INVITE IS NON-TRANSFERABLE // RSVP HERE

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